Tag: Consumers
Travelers will refuse an upgrade to sit near a loved one...
Ximena Garcia-Rada, Texas A&M University; Michael Norton, Harvard University, and Rebecca K. Ratner, University of Maryland
The Research Brief...
Talking puppy or finger puppet? 5 tips for buying baby toys...
Brenna Hassinger-Das, Pace University and Jennifer M. Zosh, Penn State
Picking out a baby toy – whether it’s for...
Social media scatters your brain, and then you buy stuff you...
Matthew Pittman, University of Tennessee
The Research Brief is a short take about interesting academic work.
Starbucks fans are steamed: The psychology behind why changes to a...
H. Sami Karaca, Boston University and Jay L. Zagorsky, Boston University
Starbucks, the coffee chain giant, is modifying its...
About one-third of the food Americans buy is wasted, hurting the...
Brian E. Roe, The Ohio State University
You saw it at Thanksgiving, and you’ll likely see it at your...
Smart meters and dynamic pricing can help consumers use electricity when...
Matthew E. Kahn, USC Dornsife College of Letters, Arts and Sciences and Bhaskar Krishnamachari, University of Southern California
Americans...
Using ‘science’ to market cookies and other products meant for pleasure...
Rebecca Walker Reczek, The Ohio State University; Aviva Philipp-Muller, The Ohio State University, and John Costello, University of Notre Dame
What is bioengineered food? An agriculture expert explains
Kathleen Merrigan, Arizona State University
The U.S. Department of Agriculture defines bioengineered food as food that “contains detectable genetic...