Tag: food marketing
Move over unicorn lattes, there’s a new Instagram trend in town:...
Matthew Philp, Toronto Metropolitan University; Ethan Pancer, Saint Mary’s University, and Jenna Jacobson, Toronto Metropolitan University
The past decade...
Using ‘science’ to market cookies and other products meant for pleasure...
Rebecca Walker Reczek, The Ohio State University; Aviva Philipp-Muller, The Ohio State University, and John Costello, University of Notre Dame
The rise and fall of Tab – after surviving the sweetener...
Jeffrey Miller, Colorado State University
Tab, the Coca-Cola company’s original diet soda brand, is headed to the soda graveyard, joining retired brands such as Like,...