Tag: sports
5 marketing lessons from the Taylor Swift and Travis Kelce romance
Angeline Close Scheinbaum, Clemson University
What happens when you unite the biggest pop star in the world and a...
We blurred the gender of soccer players and had people rate...
Carlos Gómez González, University of Zurich and Cornel Nesseler, University of Stavanger
During the 2023 FIFA Women’s World Cup,...
Overtime Elite – a private school, basketball league and media conglomerate...
Jabari M. Evans, University of South Carolina
When Overtime Elite held its first pro day in October 2022, its...
For some NBA draftees who overcame adversity, making the transition to...
Rob Book, University of Southern Denmark
When a young athlete is drafted into the NBA – as 58 players...
Big money bought the PGA Tour, but can it make golf...
Josh Woods, West Virginia University
The recent merger between the PGA Tour, DP World Tour and Saudi-funded LIV Golf...
MLB home run counts are rising – and global warming is...
Christopher W. Callahan, Dartmouth College and Justin S. Mankin, Dartmouth College
Home runs are exhilarating – those lofting moments...
How white privilege plays into the first lady’s idea to invite...
Joseph N. Cooper, UMass Boston
After Louisiana State University beat the University of Iowa for the women’s college basketball...
A boon for sports fandom or a looming mental health crisis?...
Nick Lehr, The Conversation
A lifelong sports fan, I grew up hearing tales of sports figures felled by gambling...
EXPLORING NATURE
The chickadee in the snowbank: A ‘canary in the coal mine’...
Benjamin Sonnenberg, University of Nevada, Reno
Wet snow pelts my face and pulls against my skis as I climb...
