Tag: Consumers
Social media scatters your brain, and then you buy stuff you...
Matthew Pittman, University of Tennessee
The Research Brief is a short take about interesting academic work.
Starbucks fans are steamed: The psychology behind why changes to a...
H. Sami Karaca, Boston University and Jay L. Zagorsky, Boston University
Starbucks, the coffee chain giant, is modifying its...
About one-third of the food Americans buy is wasted, hurting the...
Brian E. Roe, The Ohio State University
You saw it at Thanksgiving, and you’ll likely see it at your...
Smart meters and dynamic pricing can help consumers use electricity when...
Matthew E. Kahn, USC Dornsife College of Letters, Arts and Sciences and Bhaskar Krishnamachari, University of Southern California
Americans...
Using ‘science’ to market cookies and other products meant for pleasure...
Rebecca Walker Reczek, The Ohio State University; Aviva Philipp-Muller, The Ohio State University, and John Costello, University of Notre Dame
What is bioengineered food? An agriculture expert explains
Kathleen Merrigan, Arizona State University
The U.S. Department of Agriculture defines bioengineered food as food that “contains detectable genetic...
Microeconomics explains why people can never have enough of what they...
Amitrajeet A. Batabyal, Rochester Institute of Technology
Economics is broadly divided into macroeconomics and microeconomics. The big picture, macroeconomics,...
Secondhand clothing sales are booming – and may help solve the...
Hyejune Park, Oklahoma State University and Cosette Marie Joyner Armstrong, Oklahoma State University
A massive force is reshaping the fashion industry: secondhand clothing. According to...