Tag: Retailers
Starbucks fans are steamed: The psychology behind why changes to a...
H. Sami Karaca, Boston University and Jay L. Zagorsky, Boston University
Starbucks, the coffee chain giant, is modifying its...
‘Checkout charity’ can increase a shopper’s anxiety, especially when asks are automated
Na Young Lee, University of Dayton and Adam Hepworth, Ohio University
The Research Brief is a short take about...
Five ways Black Friday shopping will be different in 2020
Amna Khan, Manchester Metropolitan University
Friday November 27 marks a key date in the UK’s retail calendar as consumers head online to take advantage of...
3 reasons Forever 21’s bankruptcy doesn’t spell the end of brick-and-mortar...
Anthony Dukes, University of Southern California
Affordable fashion brand Forever 21’s decision to file for bankruptcy and shutter hundreds of its stores has resurrected the...
Singles Day shows China’s global retail power
Venkatesh Shankar, Texas A&M University
Nov. 11, or 11/11, has been celebrated as Singles Day – a sort of anti-Valentine’s Day for single people...
Retail rage: Why Black Friday leads shoppers to behave badly
Jaeha Lee, North Dakota State University
The manic nature of Black Friday has at times led shoppers to engage in fistfights and other misbehavior in...
Walmart’s pay raise highlights how poor we’ve all become
By Mechele Dickerson, University of Texas at Austin
Walmart recently did something that will help its employees, which may very well benefit all lower- and...