Buyer beware, online shopping prices vary user to user
By Christo Wilson, Northeastern University
People have a mental model of shopping that is based on experiences from brick-and-mortar stores. We intuitively understand how this...
Mandatory sex education is long overdue – but it shouldn’t be just about risk...
By Mark Limmer, Lancaster University
A new report from MPs on the Education Select Committee calling for sex education to be made statutory, has much...
Why chocolate really is the secret to happiness
By Simon Cotton, University of Birmingham
Money may not buy happiness or grow on trees but when it comes to chocolate, it seems you can...
From scourge to saviour: using viruses to treat serious disease
By Dave Hawkes, The Florey Institute of Neuroscience and Mental Health
Viruses have traditionally been mankind’s enemies, causing disease and often mutating out of the...
If you speak Mandarin, your brain is different
By Larry Taylor, Northumbria University, Newcastle
We speak so effortlessly that most of us never think about it. But psychologists and neuroscientists are captivated by...
Animals could help reveal why humans fall for illusions
By Laura Kelley, University of Cambridge and Jennifer Kelley, University of Western Australia
Visual illusions, such as the rabbit-duck (shown above) and café wall (shown...
Reaction to no makeup selfies reveals how most of us really feel about cosmetics
By Alex Jones, Bangor University
What do you think the opposite sex finds attractive in you? If you’re a guy, do you think that women...
New technology could spell the end of the size zero model
By Rebecca Arnold, The Courtauld Institute of Art
As I look out of the window of my office at Somerset House, I can see the...






















